The Tourism Ninja

The Tourism Ninja

Let The Tourism Ninja guide you towards achieving your business goals through strategy development and delivery, product enhancement and effective sales and marketing approaches.

Services

The Tourism Ninja can deliver:

  • Marketing strategies
  • Crisis management plans
  • Ongoing sales and marketing activities
  • Identification of potential new markets
  • Experience development and refinement
  • Business plans
  • Representation
  • Visitor statistics review and analysis

What are your business needs?

  • Do you need more customers? Or better yield?
  • Can you see opportunities in new markets?
  • Do you want to attract high-spending international visitors once borders open?
  • Are you wanting to increase to your direct business?
  • Need to balance out your business channels?
  • Is your repeat business strong or letting you down?
  • What are the opportunities in the domestic market?
  • How can you get distribution partners to sell your product for you?

The Tourism Ninja can help you maximise your business by addressing your individual needs and setting out a path to success.

What other clients have said

Tania was engaged by Sydney Melbourne Touring to develop our Strategic Plan in 2019.  She did a fantastic job of consulting with our stakeholders, visiting the product and distilling complex issues and opportunities quickly and concisely.  Her work meant that we owned the strategy and were motivated to implement it straight away. I would highly recommend the Tourism Ninja for similar strategic pieces of work for destinations anywhere.

– Terry Robinson, CEO Destination Gippsland / Chair, Sydney Melbourne Touring

3 months ago, Runners Playground was a passionate business that was fumbling around trying to find its way. Since working with Tania, we now have a clear vision on what the business stands for, an understanding of why and how we are different, clarity on how to communicate this point of difference to consumers, and a clear direction moving forward for the future. She guided us through the process every step of the way, and through her strong understanding of businesses & consumers alike, was able to focus our energy and time where it matters most. Thank you, Tania!

– Kate Hobbs, Co-founder, Runner’s Playground

Tania has provided invaluable support for Wildlife Wonders throughout the project’s development. Marketing an innovative new tourism attraction before, during, and in the wake of a global pandemic poses a number of extraordinary challenges but Tan has developed and delivered a strategy which is directly actionable and brings measurable results. Her knowledge, networks and practical, agile approach has enabled us to adapt and adjust marketing activities, develop trade relationships and implement systems which will be critical for our success.

– Lizzie Corke OAM, CEO Conservation Ecology Centre / Wildlife Wonders

Tania successfully developed and delivered seven wine tourism workshops throughout regional Victoria. Tania was fantastic to work with throughout the process. Her professionalism and dedication to the job resulted in outstanding content and successful workshops. I would highly recommend her to anyone needing a Tourism Ninja to take their business to the next level.

– Richard Howden, Project Manager, Wine Victoria

The Tourism Ninja

Tania Jacobs

Owner

Tania has worked within the tourism industry for over 25 years and over that time has developed deep insights into the visitor economy. She has considerable expertise in generating demand within both domestic and international markets, as well as upskilling industry to maintain strong product offerings.

Her skills include strategic thinking, performance management, strategy, brand and campaign management, delivery and evaluation, expertise in marketing to domestic and international audiences, statistical analysis and trend identification.

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